Republished May 2026 from the original RestaurantChains.net archives.
This July 2007 report highlights ten fast-growing restaurant concepts that began the research period with 50 units or less.
For current restaurant chain intelligence and verified industry growth data, visit Restaurantdata.com.
REI links and reuse terms reviewed . Original July 2007 rankings and unit counts remain unchanged.
Research Period 3/20/07 – 6/20/07
REI identifies a current company profile in the Restaurant Enterprise Index.
Scroll horizontally to view all table columns.
| Rank | Concept | Cuisine | Service type | Start count | Growth count | End count | Growth % | Trading states | As of date |
|---|---|---|---|---|---|---|---|---|---|
| 1 | WHICH WICHREI | Sandwich | Quick Serve | 12 | 9 | 21 | 75% | AZ, CO, FL, GA, OK, TN, TX | 4/12/2007 |
| 2 | TACOS DON CHENTE | Mexican | Quick Serve | 6 | 4 | 10 | 67% | CA | 6/1/2007 |
| 3 | HOMEMADE PIZZA CO | Pizza | Take Out | 10 | 4 | 14 | 40% | IL | 6/4/2007 |
| 4 | COSTA VIDA FRESH MEXICAN GRILL | Mexican | Fast Casual | 18 | 4 | 22 | 22% | AZ, CA, CO, ID, ME, OR, TN, TX, UT | 3/26/2007 |
| 5 | HEIDI’S BROOKLYN DELI | Sandwich | Fast Casual | 30 | 6 | 36 | 20% | AZ, CO, DC, GA, IL, NV | 4/25/2007 |
| 6 | GARLIC JIM’S FAMOUS GOURMET PIZZA | Pizza | Quick Serve | 33 | 6 | 39 | 18% | AZ, CA, OR, PA, WA | 4/3/2007 |
| 7 | FAT TUESDAY | American Bar | Fast Casual | 35 | 6 | 41 | 17% | AZ, FL, LA, MO, NV, PA, SC | 5/2/2007 |
| 8 | EXTREME PIZZA | Pizza | Quick Serve | 30 | 4 | 34 | 13% | CA, CO, TX, VA, WA | 4/9/2007 |
| 9 | LA PALETERA | Ice Cream/Yogurt | Quick Serve | 37 | 4 | 41 | 11% | TX | 5/15/2007 |
| 10 | TED’S MONTANA GRILL | Steakhouse | Family/Casual | 45 | 4 | 49 | 9% | AL, CO, CT, FL, GA, IL, IN, KS, KY, MO, NC, NE, NY, OH, PA, RI, TN, VA | 6/19/2007 |
Research Notes
Unit ranges (starting, growth and ending) shown in the “As of Date” field above are from the most recent four-month period when researchers identified the growth from the prior four-month research cycle. Research for this quarter concluded June 20th, 2007.
Special congratulations to Heidi’s Brooklyn Deli, which also appeared on the January 2007 list of fast-growing restaurant concepts.
RestaurantChains.net presents a quarterly list of Top 10 Fast Growing Concepts displaying quarter-to-quarter growth captured during the ongoing re-verification process. Information is derived and calculated from the continual process of interviewing and verifying more than 7300 restaurant chain concepts.
Parameters Considered
- A restaurant chain or group with at least 3 units
- A restaurant chain or group with fewer than 50 units
- A restaurant chain or group who grew by at least 4 units
- A restaurant chain or group that is a unique brand
- A concept with growth within the U.S. or Canada
- A restaurant chain or group with reliable information available regarding unit counts and activity
The above rankings reveal this quarter’s #1 concept, Which Wich. Readers should know percentages are not annualized.
New Top 10 restaurant growth reports were historically published in January, April, July, and October.
Related Restaurant Chain Research
For the surrounding research period, read the April 2007 Top Ten report and the 2007 fastest-growing restaurant chains overview. Later comparisons include the February 2009 Top 20 report and the October 2010 Top Ten report.
Browse additional rankings in the Fastest Growing Restaurant Chains Archive and the Restaurant Growth Reports archive. For current new restaurant openings, visit RestaurantPipeline.com.

